1. Nexus One Named for Blade Runner Robots
Daring Fireball noted the name Nexus One appears to be a nod to the line of replicant cyborgs from late sci-fi author Philip K. Dicks “Do Androids Dream of Electric Sheep,” upon which the 1982 film Blade Runner was based. The New York Times went deeper, speaking to Dick’s daughter, who claimed Google did not consult her family about using the Nexus One name. I smell a handsome payout in the Dick family’s future. One other note: Things didn’t turn out so well for the replicants. Superstitious, anyone?

3. The Nexus One Is Just Another Android Phone
Slate.com’s Farhad Manjoo noted: “For the Google Phone to be truly stellar, Google would have to imbue it with exclusive features—violating the core Google principle of platform independence. I just don’t see that happening; it’s not in the company’s DNA to make software that works on one device alone.” So every phone will be a Google Phone. That may be the single best argument against a Google Phone boasting exclusivity.

6. Nexus One for Consumers? You Must Be Crazy
Industry analyst Jack Gold has a markedly different theory: “Despite the widespread conjecture of the past few days, it is highly unlikely that this phone will ever be offered to the general consumer, let alone sold by Google directly to end users.” Gold sees the Nexus One as a test bed for several thousand Google workers and developers. “Testing is the path that Google has chosen for this device, and not the path of competing with its customers.” The company wouldn’t alienate Motorola, Samsung and the carriers.

7. Then Again
With Apple’s iPhone dominating the smartphone space, Google may believe that it must roll out and subsidize the Nexus One — a drastic, bold move by any measure — to gain serious headway in the mobile market. It’s not so much about the devices as it is about the mobile searches and the ads Google wants to show along with THEM. Sure, Google serves ads on Google searches executed through the iPhone now, but who is to say Apple won’t shut Google out for a better deal with Bing?